Cath Duncan's Reviews > Drive: The Surprising Truth About What Motivates Us

Drive by Daniel H. Pink
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's review
Dec 01, 2009

it was amazing

I got an early copy for the Bottom-line Bookclub. Look out for Drive on the shelves from 29 Dec.

I'm LOVING this latest book by Dan Pink. A Whole New Mind is a stroke of genius in understanding the way that the world of work has changed, and DRIVE is a powerful extension to A Whole New Mind that argues that, because of the ways that the world of work has changed, carrot-and-stick motivation is no longer effective or desirable. Instead, he explains how you can elicit a much more powerful form of motivation - intrinsic motivation, by creating opportunities for autonomy, mastery and purpose in the workplace.

By the time you've read this book, because it's structured so well and written to clearly, you'll probably be able to stand up and give a lecture on the topic, and if you take a bit of time to review and do the practical exercises he suggests, then you'll be making massive changes in your workplace.

Transformational stuff!

You can get the Bottom-line on Drive, including my interview with Daniel Pink over here:
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