Jason Schwartz's Reviews > Hooked: How to Build Habit-Forming Products

Hooked by Nir Eyal
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M 50x66
's review

it was amazing
Recommended for: Entrepreneurs, Product Managers

I teach a class at General Assembly on Product Management and I always recommend the author's blog to students. I will now be recommending this book instead.

I have personally implemented these tactics at multiple startups. They get results. If you want to know why the software you built isn't taking off, the answer is contained in this book.

Critical must read for entrepreneurs.
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Reading Progress

December 1, 2013 – Started Reading
December 10, 2013 – Finished Reading
December 18, 2013 – Shelved

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