Andy Mcilwain's Reviews > Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Permission Marketing by Seth Godin
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's review
Feb 02, 2012

really liked it
bookshelves: non-fiction, recommended
Read in January, 2010

One of the most notable titles from Seth Godin. Permission Marketing is a bit dated (relatively speaking), but the core concepts are still very much valid today.
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