Lain's Reviews > We Are All Weird: The Myth of Mass and The End of Compliance

We Are All Weird by Seth Godin
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's review
Oct 15, 2011

liked it
Read from November 11 to 13, 2011

Disappointing. Not sure I agree with the idea that there is no "normal" any more. There are some things most people want - a safe neighborhood, clean water, laundry detergent that gets your whites whiter... I also long for FEWER choices in some areas of my life - Like on the detergent aisle. I don't care if my laundry smells spring fresh or mountain fresh, I just don't want to spend my limited time thinking about it. I'd rather have one 'normal' choice that worked. Also, more choice does not make us happier- that's been proven time and time again by social scientists. So maybe we need to be less weird so we can be happier?

PS I found the cover off-putting.
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