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Chris Aldrich's Reviews > Made to Stick: Why Some Ideas Survive and Others Die
Made to Stick: Why Some Ideas Survive and Others Die
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An awesome and quick read. I love that in some sense, they actually use their own advice when writing this to make some of their own ideas a bit more sticky. I thought this was a good little read and provides some interesting and very useful and actionable ideas. Definitely worth reviewing over some of the ideas in the near future for some writing I have in mind. I'd definitely recommend it to marketing people and communicators. I'd also love to delve further into some of their references.
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Reading Progress
December 28, 2017
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Started Reading
December 28, 2017
– Shelved
December 28, 2017
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0.0%
"This seemed interesting in the library when I browsed by, so I picked it up. Seems a quick/easy read. Covers some interesting material related to ars memorativa which I may find interesting. They also make some references to schema within Hollywood, so that may be useful too."
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January 28, 2018
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Finished Reading
April 25, 2018
– Shelved as:
marketing
April 25, 2018
– Shelved as:
science-communication
