Abhi Yerra's Reviews > Jobs to Be Done: A Roadmap for Customer-Centered Innovation

Jobs to Be Done by Stephen Wunker
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Using a methodology of approaching innovation in terms of not Problem-Solution but as a Job that Needs to Be Done. Most of the time this methodology doesn’t even have a to be tangible as an emotional job is just as important. Overall a short and quick book to read but still seems to be a rephrasing of existing books like Blue Ocean Strategy. Still a good refresher.
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Reading Progress

August 7, 2017 – Started Reading
August 7, 2017 – Shelved
August 16, 2017 – Finished Reading

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