David Huff's Reviews > The Automatic Customer: Creating a Subscription Business in Any Industry

The Automatic Customer by John Warrillow
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really liked it

A helpful, well-organized and quick read about the many advantages (and a few challenges) of building a subscription based business. If, for instance, you are an Amazon Prime customer, that is a large scale and classic example of the subscription model. Netflix would be another.

I have a professional service business, some aspects of which I'm planning to move to a subscription based format. This book gave some helpful insight for me, and also has sections that deal with product-based businesses, and seven additional types. If you'd like a quick, broad overview of starting or growing a subscription based business, I would recommend Warrillow's book.
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Reading Progress

August 6, 2017 – Started Reading
August 6, 2017 – Shelved
August 6, 2017 –
7.0%
August 7, 2017 –
13.0%
August 9, 2017 – Finished Reading

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