Sarthak Pranit's Reviews > Hooked: How to Build Habit-Forming Products

Hooked by Nir Eyal
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bookshelves: design, non-fiction

If you are a product person, I am pretty sure you would have heard about this book. Now, read it.

Hooked explains the utopia of product designers - building something that your users can get addicted to, something that if your users don't use, it hurts them. I am pretty sure people who have tried to overcome the 'Whatsapp-addiction' will get me.

Definite recommendation to all stakeholders of a product as well. Having said that, 'Don't Make Me Think' still remains the closer one to strike home.
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Reading Progress

October 23, 2015 – Shelved
October 23, 2015 – Shelved as: to-read
December 7, 2015 – Started Reading
December 25, 2015 – Shelved as: design
December 25, 2015 – Finished Reading
January 20, 2016 – Shelved as: non-fiction

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