Paul Sidwell's Reviews > The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home

The Upside of Irrationality by Dan Ariely
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Nov 04, 2010

it was ok
bookshelves: read-2010
Read in November, 2010

This was Dan's follow up to his much more successful "Predictable Irrational", a must read for anyone interested in human behavior. The title of this book is misleading, as it doesn't do nearly as much exposing of "the upside of irrationality" as you might think. Interesting stories, yes. Great story overall, though, no.
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