Melody Schreiber's Reviews > The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It . . . Successfully

The Essential Guide to Getting Your Book Published by Arielle Eckstut
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's review
Oct 05, 2010

really liked it
bookshelves: reviewed, review_copy
Read from October 05 to 24, 2010

Everyone, it seems, has an idea for a book they think should be made. But how do you go from a good idea to a career in writing? Originally published as Putting Your Passion into Print, this revised edition has a new name and a fresh perspective on the rapidly evolving world of publishing. In The Essential Guide to Getting Your Book Published, Arielle Eckstut and David Henry Sterry present lucid, step-by-step advice to would-be authors, from inception to publicity.

The authors begin with the most important step of writing a book: choosing the right idea. Once you have that down, you can move into building an online presence (or “platform”) through a website and social media; finding and landing the best agent for you; perfecting your pitch and proposal; undertaking the submission process; and, because every author is faced with it, dealing with rejection.

The authors then address the more businesslike aspects of publishing. They cover how to sell your book to a publisher; negotiate contracts and royalties; manage relationships with your editor/publisher; and, of course, write the damn thing. They also cover self-publishing options in depth.

But writing and publishing a book is only half the battle. An excellent bound book in hand is useless if no one knows about it. Therefore, Eckstut and Sterry constantly emphasize the importance of getting the word out. Though they advise that you begin establishing an audience immediately after conceiving of the book, they note that publicity and marketing efforts really need to be in place about six months before publication. Don’t worry, though; they offer advice on everything from how to negotiate special sales to how to appear confident and knowledgeable in an interview.

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10/05/2010 page 125
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