Overall, I appreciate the idea he brings up in the fact that people waste their days with nonsense (this may come from the fact that I worked in the gOverall, I appreciate the idea he brings up in the fact that people waste their days with nonsense (this may come from the fact that I worked in the government for years). As a computer guy, I also appreciate the fact that many people don't fully harness the power of auto-replies, faqs, macros, scripts, batching, etc. to eliminate a good 80% of their work in an office environment. That being the case, the idea of doing all of this doesn't work everywhere (only certain office/sales jobs I suspect), and no boss I've had has ever really appreciated the work I went through to be more efficient either. Even when my work propagated to others and our unit had plenty of free time, all that happened was more filler was added to our workload to make us look busy, or our staff was assigned elsewhere to places not as efficient. So, I'd recommend following the advise he offers for being more efficient and less plugged in, but not necessarily making it known you're doing so unless you're forced into a corner.
The other part of the book espousing the benefits of Direct Marketing are much like the ideas of Rich Dad/Poor Dad for real estate - cute ideas, and I truly believe they will work for some, but not everyone has what it takes to get in on these 'get-rich-quick' ideas at the right time. I feel like success in these field requires a type of personality not everyone has, or wants to have (he references the 'Girls Gone Wild' videos as a good example of direct marketing)?? That may be a true example - but all the money in the world can't make taking advantage of a bunch of drunk girls appealing to me - so, for me it's not a good example.
I'll end by saying the book is short enough to warrant reading. It has some interesting enough ideas peppered throughout that if you can plow through the stuff that you don't like, get it out from the library and read it or flip through it at the book store to see if you get anything from it, but don't necessarily buy thinking it will change your life....more
Overall, my least favorite Swagger book. There were just too many hard to buy plot-lines (such as Swagger being able to learn enough about sword fightOverall, my least favorite Swagger book. There were just too many hard to buy plot-lines (such as Swagger being able to learn enough about sword fighting in a week or two to be able to stand up against sword wielding Samuri with years of experience). I don't mind stretching the believability factor to a point, but don't smack me in the face with it. Maybe if it wasn't a 'Bob Lee Swagger' novel, it'd have read better to me, but he just seemed like a round peg in a square story here. I guess I just prefer Bob shooting his sniper rifle like a good ol' boy and not getting involved in a plot that almost feels more like a Jason Bourne novel....more
An eye-opening view into the machine that makes fast food what it is. Some may argue that Morgan isn't being fair, but after seeing the proof in SuperAn eye-opening view into the machine that makes fast food what it is. Some may argue that Morgan isn't being fair, but after seeing the proof in Supersize me and reading other books on the subject it's hard to argue the fact that fast food is probably the worst thing we can be feeding ourselves. It's just a shame the government is so tied up with these chains -as well as the drug companies that 'help fix us after the damage is done'-, they're just too reliant on the money to want to do anything about it. Until something happens otherwise, I'll be avoiding these places like the plague....more
For many beginners, the opening of a chess game is where they feel they make the most mistakes. While it's true that 'tactics, tactics, tactics' win tFor many beginners, the opening of a chess game is where they feel they make the most mistakes. While it's true that 'tactics, tactics, tactics' win the game on some level, modern opening theory has reached the point that you should at least understand what the point of the openings you're playing are if you wish to at least enjoy the game. This book explains the e4 ones in clear english and is easy to follow. I wouldn't say it's an in-depth look at every opening or a technical masterpiece like some of the other 'official opening books', but it certainly will give you enough understanding about what's going on that you won't feel like you're missing out on some mystery that other people who play the game know....more