“Young people, not to mention people of all ages, really, really don't like being annoyed. And ads, almost always, were annoying. There is nothing beautiful, let alone useful, not to mention authentic, about being interrupted, distracted, or annoyed by something you didn't choose to see.”


Andrew Essex, The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come
tags: ads
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The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come by Andrew Essex
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