“Knowing your customer means knowing what your customer really wants. Maybe it is your product, but maybe there’s something else, too: recognition, respect, reliability, concern, service, a feeling of self-importance, friendship, help—things all of us care more about as human beings than we care about malls or envelopes.”


Harvey B. Mackay, Swim with the Sharks Without Being Eaten Alive
Read more quotes from Harvey B. Mackay


Share this quote:
Twitter icon

Friends Who Liked This Quote


To see what your friends thought of this quote, please sign up!

0 likes
All Members Who Liked This Quote

None yet!


This Quote Is From

Swim with the Sharks Without Being Eaten Alive Swim with the Sharks Without Being Eaten Alive by Harvey MacKay
4,734 ratings, average rating, 124 reviews
Open Preview

Browse By Tag