“A few months later I got a call from a close friend, Jeff Bloch.
“I was reading in Men’s Health that they’re going to do a search for a regular guy to put on the cover,” Jeff said.
He went on to tell me that Men’s Health usually only had celebrities on their cover, but they were teaming up with Kenneth Cole to do this “Ultimate Guy Search,” and Jeff thought I should enter. During my Army days I used to tell the guys that I’d be on the cover of Men’s Health someday. Back then it was a real pie-in-the-sky dream, but I thought about it a lot. I even thought about it again after I was injured and started to design my own workouts. I thought I had a legit story for them. But of course it wasn’t a reality until Jeff’s call.”

Noah Galloway, Living with No Excuses: The Remarkable Rebirth of an American Soldier
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