How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships

by Leil Lowndes

"Bob, if you wanted to portray somebody really cool—you know, intelligent, strong, charismatic, principled, fascinating, caring, interested in other people. . . ." "Easy," Bob interrupted. He knew precisely what I was getting at. "Just give 'em great posture, a heads-up look, a confident smile, and a direct gaze." It's the ideal image for somebody who's a Somebody.

quoting a study he'd been saving to show me when the time was right. It concerned women in business. The study showed women who were slower to smile in corporate life were perceived as more credible."

TECHNIQUE #1 THE FLOODING SMILE Don't flash an immediate smile when you greet someone, as though anyone who walked into your line of sight would be the beneficiary. Instead, look at the other person's face for a second. Pause. Soak in their persona. Then let a big, warm, responsive smile flood over your face and overflow into your eyes. It will engulf the recipient like a warm wave. The split-second delay convinces people your flooding smile is genuine and only for them.

In addition to awakening feelings of respect and affection, maintaining strong eye contact gives you the impression of being an intelligent and abstract thinker.

TECHNIQUE #2 STICKY EYES Pretend your eyes are glued to your conversation partner's with sticky warm taffy. Don't break eye contact even after he or she has finished speaking. When you must look away, do it ever so slowly, reluctantly, stretching the gooey taffy until the tiny string finally breaks.

the Epoxy Eyes technique suggests you concentrate on the listener—your target—rather than the speaker. This slightly disorients the target and he or she silently asks, "Why is this person looking at me instead of the speaker?" Your target senses you are extremely interested in his or her reactions. This can be beneficial in certain business situations when it is appropriate that you judge the listener.

TECHNIQUE #4 HANG BY YOUR TEETH Visualize a circus iron-jaw bit hanging from the frame of every door you walk through. Take a bite and, with it firmly between your teeth, let it swoop you to the peak of the big top. When you hang by your teeth, every muscle is stretched into perfect posture position.

TECHNIQUE #5 THE BIG-BABY PIVOT Give everyone you meet The Big-Baby Pivot. The instant the two of you are introduced, reward your new acquaintance. Give the warm smile, the total-body turn, and the undivided attention you would give a tiny tyke who crawled up to your feet, turned a precious face up to yours, and beamed a big toothless grin. Pivoting 100 percent toward the new person shouts "I think you are very, very special."

"People don't care how much you know until they know how much you care . . . about them." Zig Ziglar is right.

TECHNIQUE #6 HELLO OLD FRIEND When meeting someone, imagine he or she is an old friend (an old customer, an old beloved, or someone else you had great affection for). How sad, the vicissitudes of life tore you two asunder. But, holy mackerel, now the party (the meeting, the convention) has reunited you with your long-lost old friend! The joyful experience starts a remarkable chain reaction in your body from the subconscious softening of your eyebrows to the positioning of your toes—and everything between.

When you act as though you like someone, you start to really like them. An Adelphi University study called, appropriately, "Believing Another Likes or Dislikes You: Behaviors Making the Beliefs Come True" proved it.10

love begets love, like begets like, respect begets respect.

fidgety movements give the listeners the sense something just isn't right or a gut feeling that the speaker is lying. Professional communicators, alert to this hazard, consciously squelch any signs anyone could mistake for shiftiness. They fix a constant gaze on the listener. They never put their hands on their faces. They don't massage their arm when it tingles or rub their nose when it itches. They don't loosen their collar when it's hot or blink because it's sandy. They don't wipe away tiny perspiration beads in public or shield their eyes from the sun. They suffer because they know fidgeting undermines credibility.

TECHNIQUE #7 LIMIT THE FIDGET Whenever your conversation really counts, let your nose itch, your ear tingle, or your foot prickle. Do not fidget, twitch, wiggle, squirm, or scratch. And above all, keep your paws away from your puss. Hand motions near your face and all fidgeting can give your listener the gut feeling you're fibbing.

TECHNIQUE #8 HANS'S HORSE SENSE Make it a habit to get on a dual track while talking. Express yourself, but keep a keen eye on how your listener is reacting to what you're saying. Then plan your moves accordingly. If a horse can do it, so can a human. People will say you pick up on everything. You never miss a trick. You've got horse sense.

Visualization works best when you feel totally relaxed. Only when you have a calm state of mind can you get clear, vivid images.

TECHNIQUE #9 WATCH THE SCENE BEFORE YOU MAKE THE SCENE Rehearse being the Super Somebody you want to be ahead of time. SEE yourself walking around with Hang by Your Teeth posture, shaking hands, smiling the Flooding Smile, and making Sticky Eyes. HEAR yourself chatting comfortably with everyone. FEEL the pleasure of knowing you are in peak form and everyone is gravitating toward you. VISUALIZE yourself a Super Somebody. Then it all happens automatically.

You see, small talk is not about facts or words. It's about music, about melody. Small talk is about putting people at ease. It's about making comforting noises together like cats purring, children humming, or groups chanting. You must first match your listener's mood.

TECHNIQUE #10 MAKE A MOOD MATCH Before opening your mouth, take a "voice sample" of your listener to detect his or her state of mind. Take a "psychic photograph" of the expression to see if your listener looks buoyant, bored, or blitzed. If you ever want to bring people around to your thoughts, you must match their mood and voice tone, if only for a moment.

"Anything!" because almost anything you say really is OK—as long as it puts people at ease and sounds passionate.

How do you put people at ease? By convincing them they are OK and that the two of you are similar. When you do that, you break down walls of fear, suspicion, and mistrust.

people tune in to your tone more than your text.

TECHNIQUE #11 PROSAIC WITH PASSION Worried about your first words? Fear not, because 80 percent of your listener's impression has nothing to do with your words anyway. Almost anything you say at first is fine. No matter how prosaic the text, an empathetic mood, a positive demeanor, and passionate delivery make you sound exciting.

Anything you say is fine as long as it is not complaining, rude, or unpleasant.

The trick is to ask your prosaic question with passion to get the other person talking.

A Whatzit is anything you wear or carry that is unusual—a unique pin, an interesting purse, a strange tie, or an amusing hat. A Whatzit is any object that draws people's attention and inspires them to approach you and ask, "Uh, what's that?" Your Whatzit can be as subtle or overt as your personality and the occasion permit.

TECHNIQUE #12 ALWAYS WEAR A WHATZIT Whenever you go to a gathering, wear or carry something unusual to give people who find you the delightful stranger across the crowded room an excuse to approach. "Excuse me, I couldn't help but notice your . . . what IS that?"

TECHNIQUE #13 WHOOZAT Whoozat is the most effective, least used (by non-politicians) meeting-people device ever contrived. Simply ask the party giver to make the introduction, or pump for a few facts that you can immediately turn into icebreakers.

TECHNIQUE #14 EAVESDROP IN No Whatzit? No host for Whoozat? No problem! Just sidle up behind the swarm of folks you want to infiltrate and open your ears. Wait for any flimsy excuse and jump in with "Excuse me, I couldn't help but overhear. . . ." Will they be taken aback? Momentarily. Will they get over it? Momentarily. Will you be in the conversation? Absolutely!

TECHNIQUE #15 NEVER THE NAKED CITY Whenever someone asks you the inevitable, "And where are you from?" never, ever, unfairly challenge their powers of imagination with a one-word answer. Learn some engaging facts about your hometown that conversational partners can comment on. Then, when they say something clever in response to your bait, they think you're a great conversationalist.

A fisherman uses different bait to bag bass or bluefish. And you will obviously throw out different conversational bait to snag simple shrimp or sophisticated sharks. Your hook should relate to the type of person you're speaking with.

TECHNIQUE #16 NEVER THE NAKED JOB When asked the inevitable "And what do you do," you may think "I'm an economist/an educator/an engineer" is giving enough information to engender good conversation. However, to one who is not an economist, educator, or an engineer, you might as well be saying "I'm a paleontologist/psychoanalyst/pornographer." Flesh it out. Throw out some delicious facts about your job for new acquaintances to munch on. Otherwise, they'll soon excuse themselves, preferring the snacks back at the cheese tray.

TECHNIQUE #17 NEVER THE NAKED INTRODUCTION When introducing people, don't throw out an unbaited hook and stand there grinning like a big clam, leaving the newlymets to flutter their fins and fish for a topic. Bait the conversational hook to get them in the swim of things. Then you're free to stay or float on to the next networking opportunity.

When talking with anyone, keep your ears open and, like a good detective, listen for clues. Be on the lookout for any unusual references: any anomaly, deviation, digression, or invocation of another place, time, person. Ask about it because it's the clue to what your conversation partner would really enjoy discussing.

TECHNIQUE #18 BE A WORD DETECTIVE Like a good gumshoe, listen to your conversation partner's every word for clues to his or her preferred topic. The evidence is bound to slip out. Then spring on that subject like a sleuth on to a slip of the tongue. Like Sherlock Holmes, you have the clue to the subject that's hot for the other person.

Dan simply replied, "Well, when I meet someone, I learn so much more if I ask about their life. I always try to turn the spotlight on the other person." Truly confident people often do this. They know they grow more by listening than talking. Obviously, they also captivate the talker.

TECHNIQUE #19 THE SWIVELING SPOTLIGHT When you meet someone, imagine a giant revolving spotlight between you. When you're talking, the spotlight is on you. When the new person is speaking, it's shining on him or her. If you shine it brightly enough, the stranger will be blinded to the fact that you have hardly said a word about yourself. The longer you keep it shining away from you, the more interesting he or she finds you.

TECHNIQUE #20 PARROTING Never be left speechless again. Like a parrot, simply repeat the last few words your conversation partner says. That puts the ball right back in his or her court, and then all you need to do is listen.

TECHNIQUE #21 ENCORE! The sweetest sound a performer can hear welling up out of the applause is "Encore! Encore! Let's hear it again!" The sweetest sound your conversation partner can hear from your lips when you're talking with a group of people is "Tell them about the time you . . ." Whenever you're at a meeting or party with someone important to you, think of some stories he or she told you. Choose an appropriate one from their repertoire that the crowd will enjoy. Then shine the spotlight by requesting a repeat performance.

TECHNIQUE #22 AC-CEN-TU-ATE THE POS-I-TIVE When first meeting someone, lock your closet door and save your skeletons for later. You and your new good friend can invite the skeletons out, have a good laugh, and dance over their bones later in the relationship. But now's the time, as the old song says, to "ac-cen-tu-ate the pos-i-tive and elim-i-nate the neg-a-tive."

TECHNIQUE #23 THE LATEST NEWS . . . DON'T LEAVE HOME WITHOUT IT The last move to make before leaving for the party—even after you've given yourself final approval in the mirror—is to turn on the radio news or scan your newspaper. Anything that happened today is good material. Knowing the big-deal news of the moment is also a defensive move that rescues you from putting your foot in your mouth by asking what everybody's talking about. Foot-in-mouth is not very tasty in public, especially when it's surrounded by egg-on-face.

85 percent of one's success in life is directly due to communications skills.13

employers choose candidates with good communications skills and attitude way over education, experience, and training.

The final benefit to not asking, "What do you do?" is it throws people off guard. It convinces them you are enjoying their company for who they are, not for any crass networking reason.

TECHNIQUE #24 WHAT DO YOU DO—NOT! A sure sign you're a Somebody is the conspicuous absence of the question, "What do you do?" (You determine this, of course, but not with those four dirty words that label you as either a ruthless networker, a social climber, a gold-digging husband or wife hunter, or someone who's never strolled along Easy Street.)

"How do you spend most of your time?" is the gracious way to let a cadaver cutter, a tax collector, or a capsized employee off the hook. It's the way to reinforce an accomplished mother's choice. It's the way to assure a spiritual soul you see his or her inner beauty. It's a way to suggest to a swell that you reside on Easy Street, too.

TECHNIQUE #25 THE NUTSHELL RÉSUMÉ Just as job-seeking top managers roll a different written rèsumè off their printers for each position they're applying for, let a different true story about your professional life roll off your tongue for each listener. Before responding to "What do you do?" ask yourself, "What possible interest could this person have in my answer? Could he refer business to me? Buy from me? Hire me? Marry my sister? Become my buddy?" Wherever you go, pack a nutshell about your own life to work into your communications bag of tricks.

TECHNIQUE #26 YOUR PERSONAL THESAURUS Look up some common words you use every day in the thesaurus. Then, like slipping your feet into a new pair of shoes, slip your tongue into a few new words to see how they fit. If you like them, start making permanent replacements. Remember, only fifty words makes the difference between a rich, creative vocabulary and an average, middle-of-the-road one. Substitute a word a day for two months and you'll be in the verbally elite.

TECHNIQUE #27 KILL THE QUICK "ME, TOO!" Whenever you have something in common with someone, the longer you wait to reveal it, the more moved (and impressed) he or she will be. You emerge as a confident big cat, not a lonely little stray, hungry for quick connection with a stranger. P.S.: Don't wait too long to reveal your shared interest or it will seem like you're being tricky.

The pleasure-pain principle is a guiding force in life. Psychologists tell us everyone automatically gravitates toward that which is pleasurable and pulls away from that which is painful. For many people, thinking is painful.