Edwin Setiadi

20%
Flag icon
The results were quite clear. The students who had never written down their first choices were the least loyal to those choices. When new evidence was presented that questioned the wisdom of decisions that had never left their heads, these students were the most influenced by the new information to change what they had viewed as the “correct” decision.
Influence: The Psychology of Persuasion (Collins Business Essentials)
Rate this book
Clear rating