More frequently, critics use a revulsion of identity politics—ones based on marginalization or disadvantage—to scare voters into believing their particular choices cost them victories in elections. However logical the argument may sound, though, the reality is that as those outside the norms of politics rise, so too do various rationales for their level of success or defeat. Candidates do not win or lose because they express concern or solidarity for otherness. They win or lose because they ignore it or because some voters are afraid of it.

