Metaphor (and its close sibling, the simile) tends to work on the page in one of two ways. Take this example, from Michael Cunningham’s A Home at the End of the World: ‘She washed old plastic bags and hung them on the line to dry, a string of thrifty tame jellyfish floating in the sun.’ This metaphor works principally by opening an information gap. It asks the brain a question: how can a plastic bag be a jellyfish? To find the answer, we imagine the scene. Cunningham has nudged us into more vividly modelling his story.

