On the label there was a picture of a cow in a can, her big mooey head hanging out of one end of the can—another Pet milk can, naturally—and on the label of that can was the same cow in another Pet milk can. And that can also had a cow-in-can design on its label. And those cow cans, one inside the other, just went on, growing progressively smaller, as far as the eye could see. It walloped my little mind.” “They've changed the label,” Amanda pointed out. “Yeah. They have,” sighed Jimmy as he left to return to the show. “To Madison Avenue even infinity is expendable.”
