There is some attraction and superficial plausibility in the idea that you can’t quantify human actors with statistics, etc. This is part of why this ideology is so attractive to people who are in vested in their own individualism, rugged or otherwise. But, of course, the cult of individualism is based on the idea that the behaviour of some humans can always be predicted. The individualist is, by definition, the guy who stands apart from the common herd. He (because it is a gendered subject) likes to wax ruefully about accepting the reality of what ‘humans’ are really like as a way of ruling
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