Every form of idolatry—every act of worshiping something that is not worthy of our worship—will bear bitter fruit in our lives. Good and godly desires can quickly be transformed into idols, producing covetousness, comparison, dissatisfaction, and unrelenting competitiveness. Idolatry is the classic bait and switch. Idols promise fulfillment, but they never provide it. We are left with increasing dissatisfaction and unfulfilled longing.

