Gary Thaller

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“It’s always just one person who drives the decision in those kinds of debates, isn’t it?” You laugh and nod because you noticed that too: although the man was trying to be diplomatic about it, he clearly was the one who determined the couple’s movie choice. Your amusement disappears, though, when your friend observes, “She sounded sweet, but she just pushed until she got her way.”
Pre-Suasion: A Revolutionary Way to Influence and Persuade
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