Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)

by Jeb Blount

They leverage the three As in their approach to prospecting: adopt, adapt, adept. They actively search out and adopt new ideas and best practices, then adapt them as their own, and work at it until they become adept at execution.