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Kindle Notes & Highlights
by
Bob Burg
Read between
December 22, 2019 - January 1, 2020
“Actually, successful people do this all the time. Typically, the more successful they are, the more willing they are to share their secrets with others.”
“Giving.”
You get what you expect.”
What you focus on is what you get.
“Ultimately, the world treats you more or less the way you expect to be treated.”
“A very useful thing to remember: appearances can be deceiving.” He slid over to make room for the chef. “Truth is, they nearly always are.”
“Everyone likes to be appreciated,” said Ernesto. “And that’s the Golden Rule of business,” added Pindar. “All things being equal—” Ernesto finished the phrase: “—people will do business with and refer business to those people they know, like and trust.”
“A bad restaurant,” Ernesto went on, “tries to give just enough food and service, both in quantity and quality, to justify the money it takes from the customer. A good restaurant strives to give the most quantity and quality for the money it takes.
“But a great restaurant—ahh, a great restaurant strives to defy imagination! Its goal is to provide a higher quality of food and service than any amount of money could possibly pay for.”
“Your true worth is determined by how much more you give in value than you take in payment.”
“The first question should be, ‘Does it serve? Does it add value to others?’ If the answer to that question is yes, then you can go ahead and ask, ‘Does it make money?’”
“All the great fortunes in the world have been created by men and women who had a greater passion for what they were giving—their product, service or idea—than for what they were getting. And many of those great fortunes have been squandered by others who had a greater passion for what they were getting than what they were giving.”
“Your income is determined by how many people you serve and how well you serve them.”
Your compensation is directly proportional to how many lives you touch.”
If you want more success, find a way to serve more people. It’s that simple.”
What you focus on is what you get.
Your income is determined by how many people you serve and how well you serve them.
“Sometimes you feel foolish, even look foolish, but you do the thing anyway.”
Survive, save and serve.
“Now, by a network I don’t necessarily mean your customers or clients. I mean a network of people who know you, like you and trust you.
“Watch out for the other guy. Watch out for his interests. Watch his back. Forget about fifty-fifty, son. Fifty-fifty’s a losing proposition. The only winning proposition is one hundred percent. Make your win about the other person, go after what he wants. Forget win-win—focus on the other person’s win.
“Your influence is determined by how abundantly you place other people’s interests first.”
How to care. How to make people feel good about themselves. And that, my friends, is something the marketplace wants very much—always has, always will.
“People, remember this: no matter what your training, no matter what your skills, no matter what area you’re in, you are your most important commodity. The most valuable gift you have to offer is you.
“Reaching any goal you set takes ten percent specific knowledge or technical skills—ten percent, max. The other ninety-plus percent is people skills.
“And what’s the foundation of all people skills? Liking people? Caring about people? Being a good listener? Those are all helpful, but they’re not the core of it. The ...
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The most valuable gift you have to offer is yourself.
“In fact, every giving can happen only because it is also a receiving.”
“So the secret to success,” Joe went on, “to gaining it, to having it, is to give, give, give. The secret to getting is giving. And the secret to giving is making yourself open to receiving.
The key to effective giving is to stay open to receiving.
What we’re saying is that success is the result of specific habits of action: creating value, touching people’s lives, putting others’ interests first, being real, and having the humility to stay open to receiving.
Value is value, not price.
Money is not a measure of your goodness or worthiness; it is a measure of your impact.
