The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months

by Brian P. Moran

Execution is the single greatest market differentiator. Great companies and successful individuals execute better than their competition. The barrier standing between you and the life you are capable of living is a lack of consistent execution.

The fact is every week counts! Every day counts! Every moment counts! We need to be conscious of the reality that execution happens daily and weekly, not monthly or quarterly.

To use your weekly plan effectively, you will need to spend the first 15 or 20 minutes at the beginning of each week to review your progress from the past week and plan the upcoming one. In addition, the first five minutes of each day

should be spent reviewing your weekly plan to plan that day’s activities.