can’t quantify (and even if you can), qualify importance on a scale of 1-10. A sample form of the question is: “On a scale of one to ten—with ten being that it is mission-critical and you have to do it, and one being that it’s irritating, but you can live with it—where are you?”
tip - if you can not quantify, qualify the issue. The question is on a scale of 1 to 10, 10 being critically important that you should do it, 1 being irritating but you can live without it, ask the client to rate it. if the answer is more than 7 it is good. Less than 5 to 7 is yellow light which will not go anywhere.

