Colin Power

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Danny’s story was made vivid and memorable because the lawyer put himself into the hide of Danny, tried to feel it as Danny felt it, and encouraged him to relive the experience by having him speak in the present tense. Most stories we hear from lawyers are poorly constructed previews of the story to come, previews that would not compel us to rush to the movie house.
Win Your Case: How to Present, Persuade, and Prevail--Every Place, Every Time
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