When we have a sense of purpose in life it brings with it a sense of meaning and this in turn leads to achievement, satisfaction and well-being. We will look at success and happiness in great detail later in the book but here the message is that in order to look after your machine well, you must consider the needs of both the Chimp and the Human. All too often we stop at the Chimp because it takes up our time and shouts the loudest.
