1980s, I wrote about technology and the new personal computer business for the Dallas Morning News. I also wrote and edited stories about Apple competitors Compaq and Dell for the Wall Street Journal. I never had the chance to see Steve Jobs in action, but certainly followed his career and Apple’s ups and downs over nearly three decades. In early 2011, I had the opportunity to work on a project with Harvard Business School Professor Cynthia Montgomery that included a detailed look at Steve Jobs’s management strategy over his career. It was an eye-opening experience, and when this book came
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