memory: Also called ROM. Memory chips that hold data permanently and that retain the information whether the computer is on or off. The chip can be written on only once, usually during the manufacturing process. reality distortion field: The name that engineer Bud Tribble gave to Steve Jobs’s ability to convince others to agree to his demands or believe that the impossible was possible. The effect wore off when Jobs wasn’t in the room. revenue or sales: Often used interchangeably, this is the money that a business or organization receives for its goods or services. semiconductor:

