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Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, by Eric Siegel

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As data piles up, we have ourselves a genuine gold rush. But data isn’t the gold. I repeat, data in its raw form is boring crud. The gold is

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Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die

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