At least I’m not a bottom-feeder like the data cosmeticians and trash consultants—monitoring celebrity effluent to tell a consistent ‘brand story.’ Everything the public sees is managed. If there’s a valuable brand to protect—whether it’s a person or a dish soap—these fuckers are out there protecting it, shaping the narrative. I mean . . . who the hell follows dish soap on Twitter? How does anyone believe that shit’s real?” Just
