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Metaphors We Live By

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The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them.

In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

256 pages, Hardcover

First published January 1, 1980

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About the author

George Lakoff

34 books726 followers
George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at UC Berkeley and is one of the founders of the field of cognitive science.

He is author of The New York Times bestseller Don't Think of an Elephant!, as well as Moral Politics: How Liberals and Conservatives Think, Whose Freedom?, and many other books and articles on cognitive science and linguistics.

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Displaying 1 - 3 of 3 reviews
Profile Image for Saeed Ramazany.
Author 1 book62 followers
September 21, 2017
عالی.
بعد از خوندن این کتاب علمی آدم نگاه می‌کنه که چقدر میشه متفاوت‌تر به دنیا و زندگی و رویدادها نگاه کرد. این که چقدر محدود بوده به یه استعاره و دید مشخص به کار و عشق و حل چالش و راه انداختن استارتاپ تا غذا پختن و ... .
Profile Image for Somayeh Farhadi.
71 reviews62 followers
August 15, 2016
کتابی‌ست که به «استعاره» به عنوان جزء تقلیل‌ناپذیری از زبان می‌پردازد. نویسندگان به روشنی نشان می‌دهند که زبان استعاری، نمودی از آن فضای ذهنی‌ست که مستقیمن تجربه می‌کنیم. نکته‌ی جالبی که این کتاب برایم روشن کرد، اهمین تفاوت استعاره‌ها در فرهنگ‌های مختلف است. در واقع، ناهمگونی استعاره‌ها میان شرق و غرب، بیان صریحی‌ست از تفاوت عمیق بینش ما نسبت به جهان.
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March 18, 2020
من ترجمه‌ی راحله گندمکارُ خوندم که عنوانش ((استعاره‌هایی که باور داریم)) هست. فهمیدن کتاب مستلزم آشناییِ مناسب با زبانِ انگلیسیه. خیلی کتاب لذت‌بخش و در عین حال جریان‌سازیه.
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