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Brandlife: Brand's Mystery Unveiled

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4.09  ·  Rating details ·  11 ratings  ·  9 reviews
Do you sometimes feel like your brand runs you and not the opposite?
Are you feeling depressed for that reason?
Are you stunned by brands, but then you do not know how to handle them?
Would you like to live in a world free of any brand?
Are you sure that brands are not alive?

Do not worry! Answers to these and many other brand and branding related questions are to be foun
...more
Kindle Edition, 324 pages
Published January 29th 2016 by Andrejdrapal.com
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Keep Calm Novel On
Feb 21, 2021 rated it it was amazing
The author via Booktasters provided a copy of the PDF in exchange for an honest review.

Brandlife: Brand’s Mystery Unveiled by Andrej Drapal is a must read book on the many secrets of branding. This in-depth informative manual provides detailed answers to complex questions. Facts are presented and thoroughly and clearly explained. This reference book will be a useful tool for all from the professional marketer to the student preparing to enter the world of branding.



Varsha Bagadia
Feb 24, 2021 rated it it was amazing
Everybody from students to entrepreneurs and politicians to CEOs need to know what it takes to be a successful marketer. Branding is an important part of it and this book simplifies its complexities for the readers in an effective and understandable way.

Right from vision to important aspects like copyright protection and placement have been explained well. Not just that, the difference in branding for different entities like personal, public or political brands have also been discussed.

I'm a blo
...more
Swapna Peri ( Books Review Cafe )
Book Title: Brandlife
Author: Andrej Drapal
Format: Kindle

About the book:
Brandlife by Andrej Darpal is all about branding! The basics of creating a brand in whichever field the individual or the group of individuals are into. The process and theory of creating a brand, copyright protection, patent importance etc., are explained in detail. The book is a great guide for the people in marketing and wants to make a difference in the market. In this generation, this book is a ready-reference, especiall
...more
Suhasini
Mar 22, 2021 rated it really liked it
In the Social Media driven markets and also in the current competitive world, a person has to establish a brand for himself both on the personal and professional sides to be successful. That's how important the Brand has become even to the Individuals along with the companies.

The Brandlife from Andrej Drapal comes at the right moment to solve all those doubts about establishing the branding whether at personal or political or at the enterprise levels. Andrej discusses the nuances and difference
...more
Adriana
Apr 13, 2018 rated it really liked it
Shelves: first-reads
I had a hard time deciding what to rate this.
On one side we have a book that succinctly features all the important and requisite steps and elements present when working with a brand. It is concise while still presenting the reader with all the facts and figures necessary to fully comprehend the topic.
On the other, the tone is very condescending at times. There were times when you could practically read/hear "any idiot would know/understand this" implied at the end of an explanation. There are
...more
Het
Mar 10, 2021 rated it liked it
I have always wondered what is all the big hype about "branding" or the usual - that's his brand. And this book answered all my questions.
It begins with the simplest ways of putting out who's and whats. And then proceed to give a whole of information with facts about brand development. I actually liked how there were graphical representations in relevant places to make processing the information easy. I loved how the footnotes clarified most of the things immediately rather than waiting till the
...more
Kathleen Van Lierop
Jan 02, 2021 rated it it was amazing
All aspects of business really are interesting just as marketing and branding.
It's fascinating how brands are developed and what the philosophy after the
brands is.

"Brandlife" written by Andrej Drapal really has very useful information,
perhaps sometimes a little too much information.
However it's written clearly and very structured, which I liked.

I certainly would recommend "Brandlife" to professionals such as managers
and marketers. This work also is important for students.

I was doubting to g
...more
Lizzie
Jan 26, 2021 rated it really liked it
An excellent book to help you understand branding as an entrepreneur and as a business on the whole.
A lot of detail is in the book that can be used even reps for nm as well as multilevel companies.
Lavender
Mar 28, 2018 marked it as to-read
Shelves: giveaways, own, kindle
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