The Power of an Internal Franchise: How Your Business Will Prosper When Employees Act Like Owners

by Martin O'Neill

What if all your employees clearly understood the purpose of your business and focused all their energies on making it successful? Imagine the possibilities if everyone in your organization started thinking and acting like an owner of the business. In the current business environment, a great product or service is no longer enough. Success or failure is determined by how well an organization can align, inspire, and mobilize people around its strategy. The internal franchise model balances processes and people. Processes become tools that empowered business leaders use to provide value to customers. Filled with real-world examples and endorsed by more than twenty business experts, The Power of an Internal Franchise offers the tools and strategies to build an ownership culture, put it to work in your business, and share the rewards of ownership with everyone.

Genres: Business, Leadership

222 pages, Hardcover

First published May 1, 2009

About the author

Marty O'Neill runs Corsum Consulting, which focuses on one thing: helping companies build value. He is a member of the National Speakers Association and frequent speaker and consultant on leadership, corporate culture and building enterprise value. Marty is also the co-author of Act Like an Owner (Wiley). He holds a number of board level positions with mid sized companies including The Advantage Incubator@bwtech, sits on the Business Advisory Board for the University of Maryland Baltimore County (UMBC) Tech Center and lectures in UMBC’s Entrepreneurship Program. Marty lives on the Magothy River in Maryland with his wife, their three children, and their yellow lab Sunny.