Business Research Methods

by Donald R. Cooper, Pamela S. Schindler

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of all business research topics –backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your course.

Genres: Business, Textbooks, Research, Reference, Nonfiction, Management

784 pages, Hardcover

First published February 1, 2005

Reviews

[Stephen]

READ DEC 2008

Good overview of the research process written in a way that applies to business research.

[Ajuskoto]

A very good start for beginner entrepreunership

[Atif Iqbal]

It's about research.

[Ashley]

This is a good book for business research. It highlights the research methods that you will need to use as a manager, and what areas should be delegated. A lot of topics found throughout this textbook are valuable to a manager or someone that is interested in becoming one.

[Fahed Al Kerdi]

Great book with huge amount of details. I faced some difficulties in dealing with the navigation of the chapters.

[Madhav Desai]

Very Nice but Lacked Certain Maturity in writing . Overall a nice book for someone just starting in this subject .

[Chocolaa]

أكثر مرجع ممل قريته في حياتي...أضطريت أعامل نفسي كطفلة عشان اقرا فصلين بس منه

كنت أكافيء نفسي بشكولاته أو فاصل استجمامي بعد كل خمس صفحات

ولكن الحقيقة تقال مفيد...ومختلف شيئا ما عن باقي الكتب في المجال

:)

[Hensi]

The best book about research in business..

[Soji Adesugba]

Just finished this fantastic book on research methods for my DBA course.

[Landon]

I had to use and read this book for my business research methods class, I thought the information inside of this book was useful and helpful during my class.

[Tyler]

An okay overview

[Robyn]

textbook...