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Strategic Management: A Casebook

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Appropriate for Strategic Management and Business Policy courses. This text supports Strategy and Policy courses by providing high-quality, class-tested cases with the underlying theme of a general manager facing issues of strategy formulation and implementation, strategic change, and personal action. Cases include those from the Richard Ivey School of Business, Harvard Business School, IMD, and independent sources.

Hardcover

First published September 1, 2000

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