International Business: The Challenge of Global Competition/Includes Map

by Donald A. Ball, Wendell H. McCulloch Jr.

Textbook describes the nature of international business and three environments in which an international businessperson works. Intl business enterprises.

Genres: Business, Reference, School, Textbooks, Nonfiction

773 pages, Hardcover

First published November 13, 1990

Reviews

[Nur Fadilla Octavianasari]

whoaaa, gak kerasa melahap buku ini juga. yah emang gak ada niatan dan gak terlintas sedikitpun dalam hati buat ngabisin, tapi apadaya materi mid-test ada disitu semua -____-

buat isinya sendiri okesih, tapi dalam beberapa chapter terdapat informasi yang sedikit berbelit-belit dan gak to the point .

[Sarah]

I'm currently reading this book for my international business class...it's full of information...that's why I gave it 2 stars...but it's full of information that I really don't care about...can't wait til sunday when this class is over!!

[Kristy Buzbee]

A surprising number of typos for a 12th edition...I found several in every chapter, as well as various formatting errors. This book was full of buzzwords and trendiness, without a lot of substance.

[Aimee Hernandez]

aburridisisismo, largo y demasiado nacionalista en el sentido de "en estados unidos es mil veces mejor".

[Rudy]

Great book required for one of my classes. Unfortunately, my professor made the lecture more difficult than it should have been.

[Riapurwanti Jamin]

how lucky am I, when I decided to choose this book at library and my lecturer said this book as our handbook of my course in international business

[Hanin]

Beware of culture shock.

[William Orr]

Been with these guys through 7 editions and two decades.