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Otl Aicher
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German designer and educator, Otl Aicher, was a pioneer of 20th century graphic design, renowned for creating visual identities for numerous corporations and his work on symbol systems. This title incorporates important archival material, and illuminates Aicher's intellectually important design philosophies.
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Aug 10, 2016
Lorenzo Diaz campos
rated it
it was amazing
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review of another edition
Shelves:
diseño
El trabajo de Aicher debe considerarse como una de las bases más importantes para comprender la comunicación visual tal y como la entendemos y vivimos hoy.
Nacido en una Alemania turbulenta Aicher creció entre los horrores de las dos grandes guerras, su firmeza ideológica, tenacidad y una mente brillante lo llevaron a participar de cerca en la creación de uno de los pilares del diseño moderno: la escuela de ULM. Desde ahí forjó el principio de una carrera brillante que cambió la cara del diseño m ...more
Nacido en una Alemania turbulenta Aicher creció entre los horrores de las dos grandes guerras, su firmeza ideológica, tenacidad y una mente brillante lo llevaron a participar de cerca en la creación de uno de los pilares del diseño moderno: la escuela de ULM. Desde ahí forjó el principio de una carrera brillante que cambió la cara del diseño m ...more
Another design great, another great back-story. Deeply impressed with Aicher's anti-fascist credentials and tragic story of Scholl family.
As a book, it's very good effort - enough back story and enough visuals. The former are as important as the latter. Although Aicher has done some spectacular work, I get that he was not the born designer. It seems to be more about systems and solid concepts. It takes all kinds... ...more
As a book, it's very good effort - enough back story and enough visuals. The former are as important as the latter. Although Aicher has done some spectacular work, I get that he was not the born designer. It seems to be more about systems and solid concepts. It takes all kinds... ...more
Believe in the grid, only accept serious clients. Don't be a "house painter".
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i worship otl aicher - this is an excellent text which describes aicher's formation and years of teaching at ulm and the development of his unique and compelling technique
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Happy Women's History Month! One of the undisputedly good things about modern scholarship is that women’s history is finally getting its due....
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