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The Dna Selling Method: Strategies For Modern Day Sales People

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The DNASelling Method -
Patrick Henry Hansen's
The DNASelling Method draws on some of history's most compelling moments to teach modern selling principles--Julius Caesar's conquest of Gaul, Watson and Crick's discovery of the DNA double helix, Joshua Chamberlain's call for bayonets at the battle of Gettysburg, and more. Beginning each chapter with a captivating historical event, The DNASelling Method both informs and entertains. -----


About the Author -
Patrick Henry Hansen is one of America's top business speakers, a best-selling author, radio talk show host, and foremost authority on sales methodology, presentation strategies, and sales-side negotiation. His firm, Patrick Henry & Associates, provides corporate trainings and conducts sales and marketing retreats for managers, directors, and executives.-----

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1 review56 followers
January 16, 2014
I knew most of the stuff already before reading the book. He goes into great detail though which ended up being pretty helpful.
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