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Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects

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Whether you are new to sales or have years of experience, an individual salesperson or a manager looking to increase team effectiveness, David Masover's Mastering Your Sales How to Create a Winning Sales Process for You, Your Boss, and Your Prospects provides the tools to develop a sales process that produces results. Two decades of global experience have provided Masover with the insight and clarity to develop his process selling solution. Experience has also convinced the author that a well-defined process executed with discipline and given the necessary support by sales management is the key to greater efficiency and profits. This book guides readers through successful process-based selling and the development of a customized, actionable personal sales plan. With a detailed, systematic approach to each of the steps in the sales process, from lead management to closing the deal, Masover has covered all of the bases in the challenging game of sales.

208 pages, Paperback

First published February 4, 2010

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Displaying 1 - 6 of 6 reviews
Profile Image for Rick Yvanovich.
778 reviews144 followers
October 8, 2012
Excellent book to show you the full sales process. Great for both new & experienced salespeople as well as for anyone who wants to understand the sales process.

I also gave this book a review on Amazon which resulted in a LinkedIn connection and note from the author via LinkedIn ;-)

Hi Rick, thanks for the great review of Mastering Your Sales Process on Amazon, I very much appreciate your kind words, and am really pleased that you found the book to be so helpful.

Best regards,

- David Masover
129 reviews1 follower
October 26, 2017
This is one of the few books that attempts to take on the whole sales process from a nuts and bolts standpoint without having another overarching theme.

It does a pretty good job, describing the USP - Universal Sales Process, and laying out in detail the "standard" steps of a sales process.

Having a sales process is key to any rep in any company who is selling, so if you don't have one, or don't know what a sales process is, read this book.
Profile Image for Alison Mulligan.
17 reviews1 follower
February 4, 2020
Simple and effective

Like with so many of these books, you probably kinda already knew a lot of this stuff, but this book really brings it together. If you are struggling to build a reliable, forecastable (is that a word?) sales pipeline, then read this and follow the steps.
Profile Image for Lu Tu.
33 reviews1 follower
January 2, 2013
For all of the matters, what we plan, perform and achieve in life is just from one more step… what’s next? No matter what you do, work, live or perform a sale process, the past will not make your succeed, “what’s next” is. Do the best for current step and aim for next. Objections are not obstacles as long as you have right questions for them.

Very good book for both new and old sale people, also useful for non-sale personnel. Appendix1 is extremely helpful for marketing.
2 reviews
March 3, 2016
Good sumarizing book

There is nothing super new but simple and understandable way how to start building your sales proccess. No revoliutinary ideas, but worth reading.
Displaying 1 - 6 of 6 reviews