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Health Promotion: Planning and Strategies

Beginning with a critical appraisal of the concept itself, the second edition of Health Planning and Strategies outlines models for defining `health promotion′ and sets out the factors involved in planning health promotion programs that work. Locating the principles and strategies of health promotion within an emerging sphere of multidisciplinary health, the authors show how these can be applied within a range of contexts and settings. In an attempt to bridge the gap that persists between ideological perspectives and practical implementations, they delve beyond the rhetoric of empowerment and show how it can be incorporated into practice. The new edition offers coverage of values and ethics; working with communities; the settings approach, and social marketing. It also provides students with a companion website, and a glossary of key terms. Internationally relevant and multidisciplinary, this is an essential text for students of health studies, health promotion, public health, interprofessional social care courses, and all healthcare professionals.

592 pages, Paperback

First published May 1, 2004

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Keith Tones

6 books

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Displaying 1 - 2 of 2 reviews
Profile Image for Linnèa Liljekvist.
29 reviews2 followers
December 5, 2024
Kurslitteratur, läste dock 5th edition från 2024. Intressant, lärorik och användbar för skapande av hälsofrämjande interventioner och implementering. Bra kritiskt tänkande, bland annat kring hälsolitteracitet och empowerment men även etik
Profile Image for Liz.
38 reviews5 followers
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May 20, 2007
Course book....good for establishing interventions and discussions of empowerment.
Displaying 1 - 2 of 2 reviews