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Outsourcing the Sales Function: The Real Costs of Field Sales
This book sheds new light on the personal selling function in business-to-business markets. Well versed in the area of manufacturer's reps, the authors equip managers with the tools to determine the true costs and benefits of both in-house and outsourced forces. They explain in detail the differences between manufacturer's reps and company owned, tips for when to use them, ...more
Hardcover, 202 pages
Published February 10th 2005 by South Western Educational Publishing
(first published December 1st 2004)
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