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Doing Business in a Digital World
Offers a multi-national perspective on factors relating to digital technologies in business-to-business markets. Comprising ten articles in all it features the work of leading authors such as George, S. Day, S. Tamer Cavusgil, Roger J. Calantone and Robert E. Spekman. The first group of articles deals with utilization of information technology by firms as both a marketing ...more
Paperback, 104 pages
Published June 24th 2005 by Emerald Group Publishing
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I started writing in middle school - fantasy. People seemed to like it. Over the last few decades, I've written a tremendous amount, but mostly nonfiction. After MANY false starts, I finally finished my first book, Buried Ladies, a few months ago. I'd love to hear what you think about it. Maybe this writing thing will pan out.
My day job, for now, is working as a marketing consultan ...more