Stoking Your Innovation Bonfire: A Roadmap to a Sustainable Culture of Ingenuity and Purpose

by Braden Kelley, Rowan Gibson

Essential strategies to transform your organization and boost your profits - Want to recapture your organization's original innovative spirit? Stoking Your Innovation Bonfire helps you remove the obstacles that have crippled the innovation superpowers that made your organization successful in the first place. Helps you identify the blockages hindering innovation within your organization Reveals the fundamental changes that will help your business rebuild its hidden or lost innovation capabilities Explores leading innovation theories you can apply right away-without expensive consultants Get the strategies you need to remove innovation barriers, increase profits-and change the way you do business.

208 pages, Hardcover

First published September 3, 2010

Reviews

[Ken · Rating 4 out of 5]

This was a quick enjoyable read as it resonates a lot with an innovation course I took. In this book Kelley states the importance for an organisation to define an innovation strategy and build it into its business processes rather than as a fix to a problem.

He also has plenty of examples in the book showcasing how other companies have handled their innovation process. I agree with many of the points in the book but when this book was written, the iPad was just coming out and how wrong was he with his prediction of its success.

Ultimately for an innovation strategy to succeed, you have to ensure that it is realistic, there is enough support and that there is adequate communication to bring about a shared vision of the strategy.