The Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability

by Jonathan O'Brien

Category management is a technique used to understand markets, analyze spending and make purchasing decisions that save money.  It provides a way to move from accepting mediocre goods and services at high cost to managing supply in a way that delivers real value.  By altering how goods are categorized and supplied, category management helps shift sourcing from an error-prone transaction to a value-creating endeavor.

Aided by case studies and practical examples, this book provides a clear definition and understanding of category management.  Jonathan O'Brien presents a step-by-step process for implementing category management in line with a company’s overall business strategy.  Using this process, readers will be able to analyze complex sourcing situations and develop innovative and creative sourcing proposals.

Case studies focus on transnational organizations (GlaxoSmithKline), many of them US-based (Haynes, Sara Lee).

Genres: Business, Nonfiction

302 pages, Hardcover

First published June 3, 2009

Reviews

[Gaurav Pangarkar · Rating 3 out of 5]

A bit costly for readers from a 3rd world country!

Concept of category mgmt. is very well explained in detail. It touches almost all the parts of sourcing activites in an organisation, case studies are also included

This book provides key insights to setup a sourcing strategy for an organisation

[Van Anh · Rating 5 out of 5]

This will helpful for my théis

[Teerasak · Rating 4 out of 5]

อ่านเพื่อใช้ประกอบพัฒนางาน ระบบถูกวางซับซ้อนและในที่สุดก็ต้องมี software เข้ามาช่วย เราอ่านแล้วประยุกต์ใช้ไปก่อนแบบ simply the best

[Georg Dalen · Rating 4 out of 5]

As a novice category manager, this book provided a useful qualitative introduction into the purchasing side of CM.

[Kamlesh]

Best book with good knowledge