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Book by Sugarman, Joseph

213 pages, Hardcover

First published January 1, 1980

1 person is currently reading
56 people want to read

About the author

Joseph Sugarman

37 books43 followers
Joseph Sugarman is a legendary copywriter who started a mail-order business, JS&A Group, through the power of his pen. He's also the author of The Adweek Copywriting Handbook.

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Displaying 1 - 2 of 2 reviews
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43 reviews
November 21, 2021
Inspiring.

It's well worth to read books by Joe Sugarman if you are in marketing or just copywriting.
The man is a legend.

First part of the book is his life story, then he talks about "success forces" he was following to achieve all the success.

He's writing is not boring for a moment.
Grab it, enjoy it.
Author 3 books5 followers
August 13, 2012
Great Book! On Target philosopy! Principles that are as valid today as they were when the book was written.
Displaying 1 - 2 of 2 reviews

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