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The E-Myth

3.99  ·  Rating details ·  41,253 Ratings  ·  1,298 Reviews
1986 Copyright: by Michael E. Gerber- One person writes- my whole life has changed since enrolling in this program 3 months ago.
Paperback, 162 pages
Published October 1st 1988 by HarperCollins Publishers (first published September 1st 1985)
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Chad Warner
Apr 04, 2010 rated it it was amazing  ·  review of another edition
Recommends it for: entrepreneurs, business owners
Recommended to Chad by: Dean Whittaker, Entrepreneur Magazine, Seth Getz
This book tells how to get your business to run without you. It shows how to work on your business, not in it. It explains how to get your people to work without your interference. It tells how to systematize so the business could be replicated 5,000 times. It shows how to do the work you love rather than the work you have to do.

The E-Myth (Entrepreneurial Myth) is that businesses are started by entrepreneurs seeking profit. In actuality, businesses are started by technicians (employees) who dec
...more
Christopher
Dec 02, 2007 rated it did not like it  ·  review of another edition
Shelves: business
About half a dozen important ideas buried in a mass of cloying, poorly written prose.

The 268 pages dedicated to this text could have been cut to 60 and the book would have been better for it. As it is, prepare to skim.

The author's habit of inventing characters that compliment him on his own ideas is a recurring and increasingly annoying technique. He also compliments his invented characters for their eloquence and drops repeated advertisements for his own company in the text. Classy.
Travis
Jul 10, 2011 rated it did not like it  ·  review of another edition
If it weren't for the condescending, overly-simplistic, overly-drawn out, incessantly repetitive tone of this book, it would be good--it does have meaningful concepts, it just should have been twenty pages long. I've spent years working in consulting where process works when people don't. This book took sixty pages to suggest that the poor overworked technician hire help. Another fifty pages to explain that you need good processes so that you can hire low-skilled people. That you define a role a ...more
Wellington
Jan 28, 2008 rated it it was amazing  ·  review of another edition
This is a fine book showing some of the flaws of small businesses and why so many fail. The author uses a fictional small business owner who started a pie shop and running herself ragged. She has a great gift in making pies but is burning herself out. She was thinking about how she her job was making and selling pies when her business could and should be so much more.

Successful companies don’t actually sell the products that they make. They fulfill an emotional need of their clients. For instanc
...more
Chris
Jun 19, 2010 rated it it was amazing  ·  review of another edition
I skimmed this book five years ago after hearing about it from some North Point staff members. I thought I understood the basic ideas, so for the last five years the book sat on my shelf. Until this week. I had a chance to listen to the book this week, and will likely add it as required reading for all our new staff members.

Great lessons:

1) Most people get into business (ministry?) because they like doing something and wish they could do it for themselves. Naively, they think they'll have more
...more
Meg
Feb 04, 2009 rated it really liked it  ·  review of another edition
I read this a few years ago. It was the text for one of my husband's business classes. He said it was a good book... and I said, "WHAT DID YOU JUST SAY?" (qualifies as one of the most rare phrases to escape his gorgeous lips) So I had to read it, see.

It's actually pretty amazing. I'm betting I'll never start my own business, because the things I do tend to be less-marketable services and commodities. Reading, doing laundry, watching Buffy the Vampire Slayer... Don't think you get paid for any of
...more
Sophie
Feb 02, 2016 rated it really liked it  ·  review of another edition
The The E-Myth Revisited deals with two major misconceptions about running a business: that every small business owner is an entrepreneur and the assumption that working on your business is the same as working in your business. This book is an absolute must-read for business owners and while on occasion the writing is a little cheesy there are plenty of really important topics discussed in a clear, informative manner, which will help you grow your business in a productive and successful way.
Filipe Lemos
Jul 15, 2013 rated it it was ok  ·  review of another edition
Recommends it for: No one, really
Shelves: non-fiction, audio
This book is appears in all must-read-business-books-lists.
Well, not on mine.

While I agree that standardization of processes can go long way, the McDonald's of the world already exist. Trying to create another one, is as likely as to aiming to be the next Facebook.

The way I work in the corporate world, and the way I see myself working in an enterprise of my own, isn't factory work, follow the manual and nothing but the manual, don't think just execute bogus.

We're human working for humans, everyo
...more
Nicholas
Jan 19, 2009 rated it really liked it  ·  review of another edition
Shelves: business
This review has been hidden because it contains spoilers. To view it, click here.
Elise Edmonds
The principles in this book are very good, and I think Gerber nails the reasons why so many small businesses fail. The distinction between the roles of Entrepreneur, Technician and Manager are well thought out and reflect reality.

The systems Gerber recommends putting into place are stringent, and I feel it would be difficult to transfer them to certain types of business - service businesses, and highly skilled technical businesses for example. It's very much geared to businesses that provide goo
...more
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“Contrary to popular belief, my experience has shown me that the people who are exceptionally good in business aren't so because of what they know but because of their insatiable need to know more.” 21 likes
“The difference between great people and everyone else is that great people create their lives actively, while everyone else is created by their lives, passively waiting to see where life takes them next. The difference between the two is living fully and just existing.” 18 likes
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