Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage

by Bob de Wit, Ron Meyer

The highly anticipated newThe highly anticipated new edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amongst students, Strategy: Synthesis 3e builds on the major international success of the prior edition. Developed from wide-ranging market feedback, all of the cases have been replaced or wholly updated with dozens of new cases crafted by the authors and several international contributors. From Google to KPMG, ING Direct to the Metropolitan Opera, the text now features an unparalleled range of organizations with rich settings for students to develop key strategy skills and understanding. New readings, including coverage of hot topics, ensure the theory remains cutting-edge, while a boosted set of lecturer resources makes this the complete package for 21st century strategy courses. edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amongst students, Strategy 4e builds on the major international success of the prior edition. Developed from wide-ranging market feedback, all of the short and long cases have been replaced or wholly updated with dozens of new cases crafted by the authors and several international contributors. From Google to KPMG, ING Direct to the Metropolitan Opera, the text now features an unparalleled range of organizations with rich settings for students to develop key strategy skills and understanding. New readings, including coverage of hot topics like Blue Ocean Strategy, ensure the theory remains cutting-edge, while a boosted set of lecturer resources makes this the complete package for 21st century strategy courses.

Genres: Business, Leadership, Management

490 pages, Paperback

First published May 27, 1999

Reviews

[Martin Van · Rating 5 out of 5]

Very comprehensive overview of all different schools of thought and paradoxes in the strategy field. A must read for (aspiring) managers.

[Jeff · Rating 3 out of 5]

This was truly a textbook in every sense of the word. Packed full of information, but maddeningly boring. The latest edition was re-organized to better exemplify the contents. I found the readings in the back to be unnecessary. The short case studies throughout the chapters were much more effective in demonstrating the content.

[Chenri Jano · Rating 5 out of 5]

I like how the author compiled the strategies and organized them to make sense of how the strategies relate and contradict with each other, rather than finding the best of all strategy, now I am more able to discern the strategy as tool to match or solve certain condition, forfeiting to find the single most excellent strategy, cause there is none

[Tonwallast · Rating 4 out of 5]

Uitstekend inzicht in de discussies over verschillende strategieonderdelen.