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The Business of iPhone App Development: Making and Marketing Apps That Succeed
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The Business of iPhone App Development: Making and Marketing Apps That Succeed

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3.61  ·  Rating details ·  28 Ratings  ·  2 Reviews
The mobile landscape is very different than it was just a few years ago. The iPhone s powerful software, revolutionary user interface, and powerful developer platform has driven an almost overnight explosion of apps. Consumers have shown through their actions that apps are how they want to consume content on mobile devices. The rapid change in the mobile landscape provides ...more
Paperback, 393 pages
Published February 26th 2010 by Apress
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Tim Jaeger
Jul 27, 2010 rated it liked it
Shelves: technology
So-so..a few good chapters....best is on doing competitive analysis on existing apps in order to hone your idea...some good info on copyright, the rest you could piece together through google searches if you have enough time..
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Great resource for those getting started with developing and marketing iPhone Apps.
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As the founder of Electric Butterfly, Dave Wooldridge specializes in iOS app development and UI design, and created the official iPhone app for NovelRank (available free in the iOS App Store). When he's not building iOS apps, he can be found writing. Dave is the author of "The Business of iPhone and iPad App Development" (Apress) and "The Developer Sketchbook" series, a co-author of "Beginning iPa ...more
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